Set building / Activations

Oatly x Malibu pop-up beach hut

Pop-up stand for an Oatly x Malibu activation at The Hoxton Hotel, Amsterdam.

Project

Client

Date

Pop-up stand

2024

Partners

Services

Carpentry
Installation
Painting
Signage

Project info

To introduce the Pina Oatlada, we set up an Oatly x Malibu pop-up stand at the Hoxton Hotel in Amsterdam. After making its debut at select festivals, this exciting collaboration has now arrived in the heart of Amsterdam.

We designed and installed a custom-built shelving unit, added an awning in Oatly x Malibu colors, decked out the installation with Oatly branding, and created eye-catching signs and sidewalk boards to draw in visitors. The result is a cheerful beach hut that really stands out in the stylish Hoxton Hotel.

In collaboration with The Icon Hub.

Project

Pop-up stand

Client

Date

2024

Partners

Services

Carpentry
Installation
Painting
Signage

Project info

To introduce the Pina Oatlada, we set up an Oatly x Malibu pop-up stand at the Hoxton Hotel in Amsterdam. After making its debut at select festivals, this exciting collaboration has now arrived in the heart of Amsterdam.

We designed and installed a custom-built shelving unit, added an awning in Oatly x Malibu colors, decked out the installation with Oatly branding, and created eye-catching signs and sidewalk boards to draw in visitors. The result is a cheerful beach hut that really stands out in the stylish Hoxton Hotel.

In collaboration with The Icon Hub.

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