Retail experiences / Store windows

Tommy Hilfiger holiday bots

660 illuminated Tommy Hilfiger bots, installed in stores throughout Europe.

Tommy Hilfiger bots placed in a store.

Project

Client

Date

Holiday bots

2022

Partners

Services

Carpentry
Decoration
Lighting technology

Project info

For this 2022 holiday campaign, we created over 660 Tommy-bots and scattered them across stores throughout Europe. These bots came in various sizes, with illuminated eyes and teeth for that extra festive touch. Additionally, we decorated the flagship store windows. Some customization was involved: a few robots stood tall at 2.5 meters, and the London store featured a grid of pint-sized bots.

The campaign was designed to draw attention and create a unique shopping experience for customers. 

Project

Tommy Hilfiger holiday bots

Client

Date

2022

Partners

Services

Carpentry
Decoration
Lighting technology

Project info

For this 2022 holiday campaign, we created over 660 Tommy-bots and scattered them across stores throughout Europe. These bots came in various sizes, with illuminated eyes and teeth for that extra festive touch.

Additionally, we decorated the flagship store windows. Some customization was involved: a few robots stood tall at 2.5 meters, and the London store featured a grid of pint-sized bots.

The campaign was designed to draw attention and create a unique shopping experience for our customers.

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