Retail experiences / Store windows
Tommy Hilfiger holiday bots
660 illuminated Tommy Hilfiger bots, installed in stores throughout Europe.
Project
Client
Date
Holiday bots
2022
Partners
Services
Carpentry
Decoration
Lighting technology
Project info
For this 2022 holiday campaign, we created over 660 Tommy-bots and scattered them across stores throughout Europe. These bots came in various sizes, with illuminated eyes and teeth for that extra festive touch. Additionally, we decorated the flagship store windows. Some customization was involved: a few robots stood tall at 2.5 meters, and the London store featured a grid of pint-sized bots.
The campaign was designed to draw attention and create a unique shopping experience for customers.
2022
Project info
For this 2022 holiday campaign, we created over 660 Tommy-bots and scattered them across stores throughout Europe. These bots came in various sizes, with illuminated eyes and teeth for that extra festive touch.
Additionally, we decorated the flagship store windows. Some customization was involved: a few robots stood tall at 2.5 meters, and the London store featured a grid of pint-sized bots.
The campaign was designed to draw attention and create a unique shopping experience for our customers.