Retail experiences / Pop-ups
Tretorn x KASSL Editions pop-ups
Pop-up stores for the Tretorn x KASSL collaboration in Amsterdam, Rotterdam & Eindhoven.
Project
Client
Date
Pop-up store interior
2024
Partners
Services
Carpentry
Decoration
Installation
Painting
Project info
For this unique collaboration between KASSL Editions and Tretorn, we created custom interior installations in their pop-up store on Van Baerlestraat in Amsterdam and De Bijenkorf (Amsterdam, Rotterdam & Eindhoven). The interior design incorporated elements that blended KASSL’s minimalist style with Tretorn’s functional outdoor aesthetic.
Our custom-made displays and furniture highlighted the brand identity and created an inspiring shopping experience that presented the products in their best light.
Photography @elinewillaert & @chris.nesterova
Spatial Design @studiodennisvanderbroeck
Furniture @middernacht_alexander
2024
Project info
For this unique collaboration between KASSL Editions and Tretorn, we created custom interior installations in their pop-up store on Van Baerlestraat in Amsterdam and De Bijenkorf (Amsterdam, Rotterdam & Eindhoven). The interior design incorporated elements that blended KASSL’s minimalist style with Tretorn’s functional outdoor aesthetic.
Our custom-made displays and furniture highlighted the brand identity and created an inspiring shopping experience that presented the products in their best light.
Photography @elinewillaert & @chris.nesterova
Spatial Design @studiodennisvanderbroeck
Furniture @middernacht_alexander
