Retail experiences Archives

Denham x Seiko launch windows

Product displays, stickers, and print materials for the launch of the limited-edition Denham x Seiko watch.

These stylish elements were installed in the Denham flagship store windows on Hobbemastraat in Amsterdam, presenting this unique timepiece in an elegant way.

For this unique collaboration between KASSL Editions and Tretorn, we created a custom interior installation in their pop-up store on Van Baerlestraat in Amsterdam. The interior design incorporated elements that blended KASSL’s minimalist style with Tretorn’s functional outdoor aesthetic.

Our custom-made displays and furniture highlighted the brand identity and created an inspiring shopping experience that presented the products in their best light.

Tommy Hilfiger 2024 holiday campaign windows

For this major holiday campaign, we aimed to bring the ambiance of a luxury hotel to the Tommy Hilfiger flagship stores. Dark wood, elegant lighting, tall mirrors, brass accents, and deep red elements were chosen to create this festive and warm atmosphere.

The result is a series of eye-catching displays across prominent Tommy Hilfiger stores in Europe. Delivering a festive, upscale feel designed to captivate shoppers in holiday spirit.

In addition to producing each unique element, we also handled the simultaneous installation in multiple locations. Including Düsseldorf, London, Brussels, and Milan. A true team effort!

Tommy Hilfiger fall campaign windows

Retail experiences / Store windows Tommy Hilfiger fall campaign store windows Fall campaign installation for Tommy Hilfiger stores all over Europe. Project Client Date Fall campaign windows Tommy Hilfiger 2024 Partners Services Tommy Hilfiger CarpentryDecorationLighting technologyInstallationPainting Project info We produced and installed several diamond structures, including shelves, display units, and a Tommy-branded wooden mesh with […]

Cartier origami store window displays

For this Cartier campaign, we installed several window displays in their iconic red color, inspired by the Japanese folding art of origami. The backgrounds and floors of the displays were handcrafted in our workshop, ensuring a high level precision.

Due to the delicate nature of the materials, we had to handle everything with great care to ensure the best possible result. The end result turned out subtle, luxurious, and sophisticated.

Display blocks for Calvin Klein flagship stores

We have developed display elements for Calvin Klein’s flagship stores. These pieces, featuring a robust stone/concrete look, are part of the brand’s ‘Icons Reenergized’ campaign.

To enhance the depth of the installation, we integrated lighting in the center of the blocks.

The blocks, available in various sizes and designs, have been installed in several Calvin Klein stores across Europe, including locations in Düsseldorf, London, Milan, and Rome.

Nike running Take-Mokum pop-up store

In collaboration with creative agency Staat, we had the honor of working on the Nike Running ‘Take Mokum’ pop-up store near Vondelpark, Amsterdam in 2010.

We created the big red stand at the entrance of the shop, the ‘Take Mokum’ lighting behind the running shoes, the working vending machine with signage, elements in the basement, and the branded dressing room.

adidas F50 store displays and windows

For the new adidas F50 ‘Speed’ campaign, we created various display elements to celebrate the launch. These were installed at Voetbalshop Amsterdam and at an event in Zandvoort.

We also placed adidas F50 signage on the store windows at Voetbalshop.

This collaboration was done in partnership with HH Global.

Mickey & Friends Experience Hub

For Mickey & Friends fans of all ages, we built the Mickey & Friends Experience Hub at Batavia Stad Fashion Outlet in Lelystad. The design was made in collaboration with Eduardo Bertone from Bertone Studio.

This unique experience room contains some magical elements, just like you’re used to from Mickey & Friends.

A large Batavia Stad like city, completely in Mickey & Friends style. This area, totally made from cardboard material, features all the well-known popular characters. This part of the experience is called the “Selfie zone.”
We built a big, bright patch station. In this area you can customize your purchased items with an exclusive Mickey & Friends patch. The Patch station is enriched with furry details and a happy pink color.
We created a TV lab with multiple old-school tv’s. In this room, visitors can admire the world-famous content from Mickey & Friends and take a break from the crowded shopping streets of Batavia Stad.
And last but not least, we provided all signage inside the experience, including the flooring, walls, and ceiling decoration.

Cartier holiday campaign facade

We created a Christmas promotion for the Cartier stores in Amsterdam and Luxembourg in 2022. The illuminated panther creation was displayed above the entrance of the stores.

This elegant and festive decoration attracted many passersby and added to the holiday atmosphere.